Privacy Policy
Last updated: October 2026
This Privacy Policy describes how Yalili (“we,” “us,” or “our”) collects, uses, and shares your personal information when you visit or make a purchase from https://shopyalili.com (the “Site”).
1. Information We Collect
When you visit the Site, we collect certain information about your device and your interaction with the Site. Additionally, when you make a purchase, we collect information necessary to fulfill your order.
Device Information: We collect information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. As you browse the Site, we also collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.
Order Information: When you make a purchase or attempt to make a purchase through the Site, we collect your name, billing address, shipping address, email address, phone number, and payment information (processed securely by our payment gateway; we do not store full card numbers).
Customer Support Information: If you contact us for support, we may collect the content of your messages and any attachments (such as photos of a damaged product).
2. How We Use Your Information
We use the information we collect to fulfill contracts we might have with you (for example, if you make an order through the Site), or otherwise to pursue our legitimate business interests, as described below:
To fulfill your order: We use your Order Information to process payments, arrange for shipping (including sharing your shipping details with our fulfillment partners), and provide you with invoices and/or order confirmations.
To communicate with you: We may use your contact information to respond to your inquiries, provide customer support, and send you updates about your order.
To screen for risk or fraud: We use Device Information (particularly your IP address) to screen for potential risk or fraud.
For marketing (with consent): With your consent, we may send you marketing communications about our products or promotions. You can opt out at any time.
3. Sharing Your Personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above. The key categories of recipients are:
Fulfillment and Shipping Partners (Printful): For orders containing made-to-order products, we share your name and shipping address with Printful, our print-on-demand fulfillment partner. Under data protection laws, when Printful processes your information to fulfill an order on our behalf, Printful acts as a “data processor” or “service provider,” and we remain the “data controller” responsible for your data. Printful’s own privacy policy is available at https://www.printful.com/policies/privacy.
Other Suppliers: For orders containing products from other suppliers (including imported food items), we share your shipping details with the relevant supplier solely for the purpose of fulfilling your order.
Payment Processors: We share payment information with our payment gateway providers to process your payment. We do not store or have access to full credit card numbers.
Analytics and Advertising Partners: We may share Device Information with analytics providers (e.g., Google Analytics) and advertising partners to help us understand how our customers use the Site and to serve relevant advertisements. Where required by law (e.g., in the EU/UK), we will obtain your consent before using non-essential cookies or tracking pixels.
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to operate the Site, remember your preferences, and analyze how the Site is used. You can control cookies through your browser settings. For users in the EU/UK, we provide a cookie banner that allows you to consent to or reject non-essential cookies. For users in California, you may have the right to opt out of the “sale” or “sharing” of your personal information for targeted advertising; details are provided in Section 6.
5. Data Retention
We retain your Order Information for our records unless and until you ask us to delete this information. We retain order records for as long as necessary to comply with our legal and tax obligations (typically up to 7 years). Device Information used for analytics is retained for approximately 13 months. Marketing contact data is retained until you opt out or request deletion.
6. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
Access: You have the right to request a copy of the personal information we hold about you.
Correction: You have the right to request that we correct any inaccurate personal information.
Deletion: You have the right to request that we delete your personal information, subject to certain legal exceptions (e.g., data we are required to keep for tax or legal purposes).
Opt-Out of Sale/Sharing (California): If you are a California resident, you have the right to opt out of the “sale” or “sharing” of your personal information. To exercise this right, please contact us using the details below.
Withdraw Consent: Where we rely on your consent to process your data (e.g., for marketing), you have the right to withdraw that consent at any time.
To exercise any of these rights, please contact us at ShopYalili@Protonmail.com.
7. Data Security
We take reasonable precautions and follow industry best practices to protect your personal information from being inappropriately lost, misused, accessed, disclosed, altered, or destroyed. The Site uses SSL encryption, and access to customer data is restricted to authorized personnel.
8. Children’s Privacy
The Site is not intended for individuals under the age of majority in their jurisdiction. We do not knowingly collect personal information from children.
9. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. The “Last updated” date at the top of this page indicates when the policy was last revised.
10. Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at ShopYalili@Protonmail.com.